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     Start Your Own Business, Fifth Edition: The Only Start-Up Book You'll Ever Need
Publisher: Entrepreneur Press
Author(s): Entrepreneur Press

BE YOUR OWN BOSS
?Entrepreneurs enjoy a freedom few ever know. Starting your own business is one of the few remaining paths to wealth?and this book is a valuable road map.?
Robert K. Kiyosaki, Author of Rich Dad Poor Dad

Tap into more than 30 years of small business expertise as you embark on the most game-changing journey of your life ? your new business.

This unmatched guide - the best-selling business startup book of all time - offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you?ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges.

  • Pin point your target market
  • Uncover creative financing for startup and growth
  • Use online resources to streamline your business plan
  • Learn the secrets of successful marketing
  • Discover digital and social media tools and how to use them
  • Take advantage of hundreds of resources
  • Receive vital forms, worksheets and checklists

From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We?ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success.

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     Business
Publisher: South-Western College/West
Author(s): William M. Pride, Robert J. Hughes, Jack R. Kapoor

Ideal for users studying business and key practices, BUSINESS, 11E is a best-selling introductory text featuring current, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics include ethics and social responsibility, small business concerns, and global issues. New coverage in this edition closely examines cutting-edge topics like the impact of the economic and political climate on business, green and socially responsible business, and sustainability. Increase student engagement and improve outcomes by incorporating one of our digital products into your course: CengageNOW, CourseMate, WebTutor, Interactive Business Plan, MikesBikes Simulation or Course360.

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     The Personal MBA: Master the Art of Business
Publisher: Portfolio Hardcover
Author(s): Josh Kaufman

Getting an MBA is an expensive choice-one almost impossible to justify regardless of the state of the economy. Even the elite schools like Harvard and Wharton offer outdated, assembly-line programs that teach you more about PowerPoint presentations and unnecessary financial models than what it takes to run a real business. You can get better results (and save hundreds of thousands of dollars) by skipping B-school altogether.

Josh Kaufman founded PersonalMBA.com as an alternative to the business school boondoggle. His blog has introduced hundreds of thousands of readers to the best business books and most powerful business concepts of all time. Now, he shares the essentials of entrepreneurship, marketing, sales, negotiation, operations, productivity, systems design, and much more, in one comprehensive volume. The Personal MBA distills the most valuable business lessons into simple, memorable mental models that can be applied to real-world challenges.

The Personal MBA explains concepts such as:
* The Iron Law of the Market: Why every business is limited by the size and quality of the market it attempts to serve-and how to find large, hungry markets.
* The 12 Forms of Value: Products and services are only two of the twelve ways you can create value for your customers.
* The Pricing Uncertainty Principle: All prices are malleable. Raising your prices is the best way to dramatically increase profitability-if you know how to support the price you're asking.
* 4 Methods to Increase Revenue: There are only four ways a business can bring in more money. Do you know what they are?

True leaders aren't made by business schools-they make themselves, seeking out the knowledge, skills, and experience they need to succeed. Read this book and you will learn the principles it takes most business professionals a lifetime of trial and error to master.

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     Business
Publisher: South-Western College/West
Author(s): William M. Pride, Robert J. Hughes, Jack R. Kapoor

Usually Sophomore/Junior level. Both Community Colleges and Universities. Both business majors and non-majors. Purposes: attract students to business school, help business majors find their focus, give non-business majors a foundation in business principles. Usually a committee decision at cc, sometimes individual decision at university. Frequently taught by adjuncts. Full-time instructors usually teach other courses that are more focused on their expertise (accounting, marketing, etc.). What workflow issues do Intro Bus professors face? Time Management - many teach more than one course. Coordinating Adjuncts. Course Preparation Time. What do Instructors find most challenging? Keeping students engaged. Managing a large number of students. Keeping the course current. Finding quality supplements. Having enough time to cover all the material.

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     Employee Development: Big Business Results on a Small Business Budget
Publisher: Landrum Human Resources
Author(s): Leslie Gordan, Elizabeth Oakes, Joni Humphreys, Melissa Miller, Jim Guttmann, Candace Rorrer, Melanie Rhodes, Ted Kirchharr, Holly McLeod

Numerous studies have confirmed what most employers and managers already know; ? an investment in the professional development of employees increases employee satisfaction and retention. What may not be as obvious is the important role low cost, self- implemented programs can play in the development of your employees. Our company has been nationally recognized five times as one of the best small businesses to work for. Let us share with you some of the lessons we've learned.



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     The book of business etiquette
Publisher: Nabu Press
Author(s): Nella Braddy Henney

This is a reproduction of a book published before 1923. This book may have occasional imperfections such as missing or blurred pages, poor pictures, errant marks, etc. that were either part of the original artifact, or were introduced by the scanning process. We believe this work is culturally important, and despite the imperfections, have elected to bring it back into print as part of our continuing commitment to the preservation of printed works worldwide. We appreciate your understanding of the imperfections in the preservation process, and hope you enjoy this valuable book.

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     Become Your Own Boss in 12 Months: A Month-by-Month Guide to a Business that Works
Publisher: Adams Media
Author(s): Melinda F. Emerson

"Melinda Emerson...will inspire you to pursue your own entrepreneurial vision."
?Marc H. Morial, President, National Urban League

Whether you're newly unemployed, sick of office life and longing for a change, or just want to finally turn your business idea into reality, you can follow your dream and make your passion your profession. Drawing on her experience as founder of an award-winning production company, Melinda F. Emerson shows you how in this practical month-by-month guide to getting your business off the ground.

Inside, you'll find the timetable and steps you need to take to become a successful CEO of your own venture, including:

Month 1: Meet with potential venture capitalists
Month 3: Set a one-year marketing budget
Month 5: Select a logo
Month 9: Purchase customer relationship management software
Month 11: Prepare your launch day press release

Next year at this time, you could be calling the shots at your dream job. You supply the energy, an idea, and elbow grease?and this book will supply the plan.



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     Business Hints for Men and Women
Publisher: Kessinger Publishing, LLC
Author(s): A. R. Calhoun

1910. What is a good businessman? The rich man, you may answer. No, the good businessman is the man who knows business. Are you a good businessman? Up to the average, you say. Well, what do you know of business laws and rules, outside your present circle of routine work? This handy little volume is a condensation of the rules and the laws which every man, from the day laborer to the banker, should be familiar with. Never a man has won honestly who did not carry out these rules and laws.

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     Business Model Generation: A Handbook for Visionaries, Game Changers, and Challengers
Publisher: Wiley
Author(s): Alexander Osterwalder, Yves Pigneur

Business Model Generation is a handbook for visionaries, game changers, and challengers striving to defy outmoded business models and design tomorrow's enterprises. If your organization needs to adapt to harsh new realities, but you don't yet have a strategy that will get you out in front of your competitors, you need Business Model Generation.

Co-created by 470 "Business Model Canvas" practitioners from 45 countries, the book features a beautiful, highly visual, 4-color design that takes powerful strategic ideas and tools, and makes them easy to implement in your organization. It explains the most common Business Model patterns, based on concepts from leading business thinkers, and helps you reinterpret them for your own context. You will learn how to systematically understand, design, and implement a game-changing business model--or analyze and renovate an old one. Along the way, you'll understand at a much deeper level your customers, distribution channels, partners, revenue streams, costs, and your core value proposition.

Business Model Generation features practical innovation techniques used today by leading consultants and companies worldwide, including 3M, Ericsson, Capgemini, Deloitte, and others. Designed for doers, it is for those ready to abandon outmoded thinking and embrace new models of value creation: for executives, consultants, entrepreneurs, and leaders of all organizations. If you're ready to change the rules, you belong to "the business model generation!"



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     Business, Government, and Society: A Managerial Perspective
Publisher: McGraw-Hill/Irwin
Author(s): John Steiner, George Steiner

The thirteenth edition of Business, Government and Society by John F. Steiner and George A. Steiner continues a long effort to tell the story of how forces in business, government, and society shape our world. In addition, an emphasis on management issues and processes allows students to apply the principles they learn to real-world situations. As always, a stream of events dictated the need for extensive revision. Accordingly, Steiner and Steiner have updated the chapters to include new ideas, events, personalities, and publications, while continuing the work of building insight into basic underlying principles, institutions, and forces.

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     The Accidental Entrepreneur: The 50 Things I Wish Someone Had Told Me About Starting a Business
Publisher: AMACOM
Author(s): Susan Urquhart-Brown

Like many business owners, Susan-Urquhart Brown never expected to end up as an entrepreneur. Launching her own business spoke to her passions, but she soon realized there was much more to being a successful owner than she ever expected. In The Accidental Entrepreneur, she takes all the mystery out of going solo. For those who are just beginning to consider starting a venture as well as those who want to take their organization to the next level, she offers advice on what works and what doesn't. With hard-won wisdom and empathy, she shows readers: ? the 8 questions everyone should ask up front ? the top 10 traits of the successful entrepreneur ? how to obtain a license and sellers permit ? the best way to create a business plan ? 10 simple ways to get referrals ? the 6 secrets of marketing a business ? smart tips for investing and finance ? ways to avoid burnout ? how to avoid the 7 biggest pitfalls in business Starting one's own business should be exciting, not scary. This is the one book that will show readers how to create a successful and fulfilling venture they can be proud of.

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     The Toilet Paper Entrepreneur: The tell-it-like-it-is guide to cleaning up in business, even if you are at the end of your roll.
Publisher: Obsidian Launch, LLC
Author(s): Mike Michalowicz

"Never started a company before? Struggling with little or no cash? Have no experience, no baseline to judge your progress against? Thank God! You've got a shot at making this work." So says Mike Michalowicz, author of The Toilet Paper Entrepreneur, a business book that is so uniquely useful, so raw and entertaining, it reads like the brainchild of Steve Jobs and Chris Rock.

The founder of three multimillion-dollar companies, including Obsidian Launch, a company that partners with first-time entrepreneurs to grow their concepts into industry leaders, Mike Michalowicz knows what it really takes to spin your great idea into pure gold.

Whether you're just starting out or have been at this for years, Mike's "get real" approach to business is a much-needed swift kick in the pants. In this book, you'll discover:
* Why a business plan is a total waste of your time.
* Why fulfilling your own needs is the first and last order of business.
* Which three sheets of paper you need to successfully launch, manage and grow your business.
* How to get started in business with little or no money.
* How to find and exploit resources that no one else knows about.
* How to stop procrastinating and take action NOW!

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     Business
Publisher: South-Western College Pub
Author(s): William M. Pride, Robert J. Hughes, Jack R. Kapoor

The Ninth Edition of this bestselling introductory text features a completely up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, and international issues. New coverage in the Ninth Edition more closely examines economics, the role of teams, customer relationship management, and globalization. In addition to updating and revitalizing the content, the authors have redesigned the entire textbook program to highlight its strengths as the most accessible and student friendly program on the market. The "Your Guide to an A" passkey ensures student success and mastery through premium online study content, including ACE Plus practice tests, flashcards, MP3 audio chapter summaries and quizzes, interactive games, and Career Snapshots.

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     Planning your business
Publisher: Infinite Ideas (Academic)
Author(s): Infinite Ideas

Do you dream of running your own business? Do you keep having great ideas that never get put into practice? Do you own a business already, but lack the time to grow and develop it? If you answer ?yes? to any of these questions then Planning your business will prove invaluable. Packed full of practical advice and handy tips, Planning your business will deliver business success to you quickly and effectively. Discover how to: decide if you?ve got what it takes; get the best professional advice; write a brilliant marketing plan; beat the money worries; raise finance; prepare and present your business plan.

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     Small Business For Dummies
Publisher: For Dummies
Author(s): Eric Tyson, Jim Schell

The leading resource for starting and running any small business

Want to start the small business of your dreams? Want to breathe new life into the one you already have? Small Business For Dummies provides authoritative guidance on every aspect of starting and growing your business, from financing and budgeting to marketing, management and beyond.

This completely practical, no-nonsense guide gives you expert advice on everything from generating ideas and locating start-up money to hiring the right people, balancing the books, and planning for growth. You'll get plenty of help in ramping up your management skills, developing a marketing strategy, keeping your customers loyal, and much more. You'll also find out to use the latest technology to improve your business's performance at every level.

  • How start-up and established small businesses can use the Small Business Jobs Act to their advantage
  • Enhanced and expanded coverage on using technology in your small business
  • Hiring employees using online resources including LinkedIn, Facebook, and other social media sites
  • New coverage of the recent health care bill, health savings accounts, and their implications for small business
  • Updated coverage of the best places to get small business loans
  • What it takes to achieve and maintain success in an ever-changing economic landscape

You have the energy, drive, passion, and smarts to make your small business a huge success. Small Business For Dummies provides the rest.

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     The $100 Startup: Reinvent the Way You Make a Living, Do What You Love, and Create a New Future
Publisher: Crown Business
Author(s): Chris Guillebeau

In The $100 Startup, Chris Guillebeau shows you how to lead of life of adventure, meaning and purpose ? and earn a good living.

Still in his early thirties, Chris is on the verge of completing a tour of every country on earth ? he?s already visited more than 175 nations ? and yet he?s never held a ?real job? or earned a regular paycheck.� Rather, he has a special genius for turning ideas into income, and he uses what he earns both to support his life of adventure and to give back.�

There are many others like Chris ? those who?ve found ways to opt out of traditional employment and create the time and income to pursue what they find meaningful.� Sometimes, achieving that perfect blend of passion and income doesn?t depend on shelving what you currently do.� You can start small with your venture, committing little time or money, and wait to take the real plunge when you're sure it's successful.

In preparing to write this book, Chris identified 1,500 individuals who have built businesses earning $50,000 or more from a modest investment (in many cases, $100 or less), and from that group he?s chosen to focus on the 50 most intriguing case studies.� In nearly all cases, people with no special skills discovered aspects of their personal passions that could be monetized, and were able to restructure their lives in ways that gave them greater freedom and fulfillment.

Here, finally, distilled into one easy-to-use guide, are the most valuable lessons from those who?ve learned how to turn what they do into a gateway to self-fulfillment.� It?s all about finding the intersection between your ?expertise? ? even if you don?t consider it such -- and what other people will pay for.� You don?t need an MBA, a business plan or even employees.� All you need is a product or service that springs from what you love to do anyway, people willing to pay, and a way to get paid.

Not content to talk in generalities, Chris tells you exactly how many dollars his group of unexpected entrepreneurs required to get their projects up and running; what these individuals did in the first weeks and months to generate significant cash; some of the key mistakes they made along the way, and the crucial insights that made the business stick.� Among Chris?s key principles: if you?re good at one thing, you?re probably good at something else; never teach a man to fish ? sell him the fish instead; and in the battle between planning and action, action wins.

In ancient times, people who were dissatisfied with their lives dreamed of finding magic lamps, buried treasure, or streets paved with gold.� Today, we know that it?s up to us to change our lives.� And the best part is, if we change our own life, we can help others change theirs.� This remarkable book will start you on your way.

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     Tales of the Revolution: True Stories of People who are Poking the Box and Making a Difference
Publisher: The Domino Project
Author(s):

Early in March, The Domino Project published Seth Godin?s Poke the Box. We Immediately received stories about people taking initiative in their own lives - doing things differently at work or with their families, taking initiative in places they were scared to. Prompted by the number of inspiring stories we received, we launched Tales of the Revolution, profiling examples of passionate self-starters who regularly went above and beyond to make a difference by doing. This free Kindle edition is a sampling of the hundreds of stories we received. Each one could be just the right inspiration for you to keep poking.

The Domino Project
April, 2011

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     So, You Want to Start a Business?: 8 Steps to Take Before Making the Leap
Publisher: FT Press
Author(s): Edward D. Hess, Charles D. Goetz

?Hess and Goetz present a roadmap for how to avoid the things that can cause you to stumble and how to build a business the right way.?

?JEFF ZEIGLER, CEO, TechTurn.com, Austin, TX

?When I started my graphic design business, I knew I had enough talent to impress and keep my clients, but I struggled with the day to day running of the business. So, You Want To Start A Business? is the blueprint I needed to get organized and put all the right things in place.?

?KORY BAILEY, Owner, Creative Counterpart

Build the Successful Company You?ve Always Wanted to Own!

  • Avoid the 8 disastrous operational mistakes that kill new businesses
  • Walk step-by-step through the entire process of building a winning business
  • Master 55 amazingly simple rules of business success
  • For every entrepreneur and potential entrepreneur...no previous business experience necessary!
  • Launch the winning business you?ve always wanted?or make more money in the business you?ve already started!

More than 5,000,000 new businesses are started each year?but 70% of them will fail. Now, two renowned experts on entrepreneurship identify the 8 ?killer mistakes? that cause most business failures?and give you the knowledge, tools, and hands-on advice to avoid them, so you can build a business that thrives.

Unlike other books on entrepreneurship, this book focuses on the crucial operational issues associated with consistent profitability. You?ll learn how to identify the right opportunities and customers; design winning products and services; set the right prices; overcome customer inertia; avoid common day-to-day management mistakes; find and keep good employees; and finally, smoothly manage growth.

Throughout, the authors draw on real life entrepreneurial experiences, case studies, and leading-edge research. There?s nothing theoretical here: This is fast-paced, 100% practical advice you can use to make your business dreams and goals come true?starting right now.

What really makes a successful entrepreneur?

What they do, how they act...and how to find your best path to business success

Get the 3 ?Ws? right from the start

What will you sell, who will buy it?and why will they buy it?

55 simple, indispensable rules for success

What you must know about customers, competitors, and your employees

The art and science of managing people, operations, and growth

Create processes, set priorities, maximize quality, measure people?and improve every day



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     Business, Second Edition: The Ultimate Resource (Business : the Ultimate Resource)
Publisher: Basic Books
Author(s): Basic Books

The "Business Bible" that captured the imaginations and fueled the ambitions of readers from the boardroom to the mailroom has now been completely revised and updated to reflect the state of the business world today. This one-ofa- kind reference guide offers readers a portable M.B.A. between two covers without the expense of tuition, the trouble of entrance exams, or the struggle of making it to classes on time. As business is arguably the most potent force in society today--CEOs wield more power and influence than political leaders, trade of goods and services spreads cultural values around the globe, even the rules of commerce increasingly govern the administration of our educational, nonprofit, and social institutions--it is more important than ever that professionals from all walks of life understand its language and its theories. Business: The Ultimate Resource captures the state of the art in business today, and the extensive revisions and additions make this second editionthe undisputed reference for anyone in the field. The additional material includes 30 new articles from authors such as Michael E. Gerber, Howard Rheingold, and Francis Fukuyama; the Management Library is 40 percent new with 39 articles, including "The Tipping Point" and "Barbarians at the Gate." Moreover, everything else--from the Actionlists to the Dictionary-is fully updated to reflect the latest in business knowledge. Business is the gold standard of insight and information for executives and managers, entrepreneurs, administrators, educators, and students alike.


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     The Lean Startup: How Today's Entrepreneurs Use Continuous Innovation to Create Radically Successful Businesses
Publisher: Crown Business
Author(s): Eric Ries

Most startups fail. But many of those failures are preventable.� The Lean Startup is a new approach being adopted across the globe, changing the way companies are built and new products are launched.

Eric Ries defines a startup as�an organization dedicated to creating something new under conditions of extreme uncertainty. This is just as true for one person in a garage or a group of seasoned professionals in a Fortune 500 boardroom. What they have in common is a mission to penetrate that fog of uncertainty to discover a successful path to a sustainable business.

The Lean Startup approach fosters companies that are both more capital efficient and that leverage human creativity more effectively.� Inspired by lessons from lean manufacturing, it relies on ?validated learning,? rapid scientific experimentation, as well as a number of counter-intuitive practices that shorten product development cycles, measure actual progress without resorting to vanity metrics, and learn what customers really want. It enables a company to shift directions with agility, altering plans inch by inch, minute by minute.

Rather than wasting time creating elaborate business plans, The Lean Startup offers entrepreneurs - in companies of all sizes - a way to test their vision continuously, to adapt and adjust before it?s too late. Ries provides a scientific approach to creating and managing successful startups in a age when companies need to innovate more than ever.



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