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Book search results for SMS gateway

SMS gateway


SMS gateway

SMS gateway

Book search results for SMS gateway

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     Mobile Web Development: Building mobile websites, SMS and MMS messaging, mobile payments, and automated voice call systems with XHTML MP, WCSS, and mobile AJAX
Publisher: Packt Publishing
Author(s): Nirav Mehta

Mobile Web Development shows you how to build a mobile presence for your web applications and sites. It covers targeting different mobile web browsers, sending and receiving SMS and MMS messages, accepting mobile payments, and developing voice- and touchtone-response systems. This book is for web developers who want to provide mobile support for their applications. The book assumes some knowledge of HTML, CSS, and JavaScript. The reader should also know a server-side language. The examples in the book use PHP, but can be adapted easily to other languages. The book does not use J2ME, focusing instead on using the phone's web browser and other standard features.

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     Mobile Application Development with SMS and the SIM Toolkit
Publisher: McGraw-Hill Professional
Author(s): Scott Guthery, Mary Cronin

Get mobile messaging going on virtually any platform, in any language

Mobile Application Development Using SMS and the SIM Toolkit is just the guide you?ve been looking for if you?re building applications for GSM or 3G networks, wish you had sample code for reality-based applications, or want to add mobile extensions to your software products and corporate network. In this straight-talking tutorial, smart card expert Scott Guthery teams with information management specialist Mary Cronin to provide you with authoritative guidance on SIM application design, integration, and management for any platform. Seasoned developers will quickly learn how to:

  • Create code that harnesses the power of the SIM
  • Use the micro-browsers and micro-Web servers in 3G phones
  • Construct leading-edge mobile commerce applications on today's network
  • Send and receive SMS messages from your server or your laptop
  • Enable interfaces and other needed components
  • Create secure wireless applications for corporate networks and VPNs


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     Wireless Messaging Demystified: SMS, EMS, MMS, IM, and others
Publisher: McGraw-Hill Professional
Author(s): Donald J. Longueuil

Everything telecom professionals need to know about using SMS on mobile devices, and the incredible financial possibilities of doing so.

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     Microsoft Forefront UAG 2010 Administrator's Handbook
Publisher: Packt Publishing
Author(s): Erez Ben-Ari, Ran Dolev

Explore Microsoft Forefront Unified Access Gateway's wide range of features and abilities to publish applications to remote users or partners, and provide remote-access to your network with world-class security.

  • Maximize your business results by fully understanding how to plan your UAG integration
  • Consistently be ahead of the game by taking control of your server with backup and advanced monitoring
  • An essential tutorial for new users and a great resource for veterans
  • Uncover the advantages and ease of use of Direct Access, the latest VPN technology from Microsoft
  • Packed with detailed explanations of concepts, terms and technologies, with hand-in-hand guidance through the tough parts
  • Includes the most updated information, up to and including Service Pack 1 for UAG 2010

In Detail

Microsoft Forefront Unified Access Gateway (UAG) is the latest in a line of Application Publishing (Reverse Proxy) and Remote Access (VPN) Server products. The broad set of features and technologies integrated into UAG makes for a steep learning curve. Understanding all the features and abilities of UAG is a complex task that can be daunting even to experienced networking and security engineers.

This book is the first to be dedicated solely to Microsoft Forefront UAG. It guides you step-by-step throughout all the stages of deployment, from design to troubleshooting. Written by the absolute experts who have taken part of the product's development, official training and support, this book covers all the primary features of UAG in a friendly style and a manner that is easy to follow. It takes you from the initial planning and design stage, through deployment and configuration, up to maintenance and troubleshooting.

The book starts by introducing UAG's features and and abilities, and how your organization can benefit from them. It then goes on to guide you through planning and designing the integration of the product into your own unique environment. Further, the book guides you through the process of publishing the various applications, servers and resources - from simple web applications to complex client/server based applications. It also details the various VPN technologies that UAG provides and how to take full advantage of them. The later chapters of the book educate you with common routine "upkeep" tasks like monitoring, backup and troubleshooting of common issues. Finally, the book includes an introduction to ASP, which some of the product's features are based on, and can help the advanced administrator with enhancing and customizing the product.

Explore Microsoft Forefront Unified Access Gateway's wide range of features and abilities to publish applications to remote users or partners, and provide remote-access to your network with world-class security.

What you will learn from this book

  • Understand how UAG can help your organization with secure remote access.
  • Plan and design the integration of UAG into your unique environment.
  • Create trunks and publish all kinds of applications on them.
  • Enable VPN access for multiple platforms.
  • Design and implement DirectAccess for your organization.
  • Manage endpoint security with advanced policies.
  • Monitor, maintain and secure your Microsoft server.
  • Integrate UAG with multiple infrastructures and platforms.
  • Discover various types of applications UAG can publish, and how to publish them.
  • Learn how to provide remote access to your users or partners using SSL technology.
  • Take advantage of single sign-on with low administrative overhead and high security.
  • Integrate UAG with existing authentication infrastructure like Active Directory.
  • Gain knowledge of advanced endpoint management for ultimate security in a world of unknowns.
  • Perform troubleshooting and solve problems like the pros.
  • Integrate UAG with AD FS V2 for maximum corporate flexibility and security.
  • Discover how to publish Microsoft Office SharePoint Server 2007 and 2010 securely
  • Find out how UAG interacts with TMG 2010 (the successor to ISA server 2004)

Approach

This book is a hands-on guide, describing concepts, ideas and terminology related to UAG and related technologies. The book starts with a discussion of terms that UAG technology is based on, and proceeds with step-by-step guidance for performing the various tasks related to UAG's core features. Each topic is preceded by a discussion of considerations that the administrator and the organization needs to go through to prepare for the task at hand, and includes plenty of screenshots illustrating what the administrator should expect to see on-screen, with real-life examples of configuration options.

Who this book is written for

If you are a Networking or Security engineer who intends to integrate UAG into the organization network, then this book is for you. You need no experience with UAG or its predecessors, though basic understanding of Networking and Windows Server management and engineering is required. Experience with security systems like Firewalls would also help you to better understand some of the topics covered by this book.



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     SMS and MMS Interworking in Mobile Networks
Publisher: Artech House Publishers
Author(s): Arnaud Henry-Labordere

SMS (short message service) and MMS (multimedia message service) are two of the hottest services in wireless communications today, offering customers exciting ways to communicate by sending text and multimedia messages. This comprehensive book offers wireless engineers and managers practical guidance in the planning and implementation of SMS and MMS services with interworking (the ability to successfully send a message when the origin and destination cellular phones do not use the same wireless operator). The book offers professionals various solutions to the common problem of number portability (a situation when a cellular phone has been "portedout" to another operator while keeping the same number) and provides methods for blocking spam from inbound SMS. Including numerous solved examples, this authoritative reference helps practitioners master of the key concepts they need to understand for their work in the field.

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     Asterisk Gateway Interface 1.4 and 1.6 Programming
Publisher: Packt Publishing
Author(s): Nir Simionovich

Get started with AGI development and use the dynamic features of Asterisk AGI to build your own VoIP-based telephony system. This book is intended for developers wishing to utilize Asterisk, system administrators wishing to gain better control over their Asterisk installation, and telephony service providers wishing to deploy Asterisk-based solutions to their infrastructure. You are expected to have some experience with Asterisk and a basic understanding of programming. No knowledge of Asterisk programming is required.

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     IMS: A Development and Deployment Perspective
Publisher: Wiley
Author(s): Khalid Al-Begain, Chitra Balakrishna, Luis Angel Galindo, David Moro Fernandez

Providing an holistic approach to IMS technologies, IMS: A Development and Deployment Perspective explores service architecture for development and delivery of IMS services.� Approaching IMS from the perspective of the user and the service provider it examines both the current state of deployment and future trends. The book offers a realistic view of IMS deployment to operators and service providers, giving practical examples, application cases and business models. It also presents IMS deployment strategies based on real-life deployment statistics from a live IMS test bed connected to an operator network and proof-of-concept applications including inter-operability trials and results.

Focusing on IMS potential in terms of service creation, service composition and service provision the book discusses the ability of IMS to act not only as a service delivery framework, but also as a service integration framework. It presents the possible future of IMS in terms of convergence with Internet services, including discussions about integration with web technologies including the WIMS 2.0 initiative. The book enables a better understanding of how web technologies can complement the IMS service architecture and pioneer the post-IMS progress and success.

  • Presents a novel service-oriented approach to IMS services and applications from a deployment perspective�
  • Places IMS in the context of the current telecom environment providing business models through WIMS 2.0 initiative
  • Predicts the trends and potential future for the IMS evolution
  • Provides a technical foundation to IMS principles and architecture
  • Gives examples and solutions to the challenges of service creation and implementation and analyses deployment hurdles and interoperability trials
  • Describes trends of convergence based on IMS and Web technologies


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     Mobile Messaging Technologies and Services: SMS, EMS and MMS
Publisher: Wiley
Author(s): Gwenael Le Bodic

Mobile messaging is practically the first data communication service in the wireless domain. It is a major advance on the conventional practice of providing only voice communication service over the wireless interface. Thus, mobile messaging is the initial step to bring the Internet to wireless terminals and has considerable importance both for mobile communication and the Internet.

Mobile Messaging provides an in-depth description of messaging technologies supported by mobile networks. It covers the Short Message Service (SMS), Enhanced Messaging Service (EMS) through to the more complex and emerging Multimedia Messaging Service (MMS).
The Short Message System (SMS) has proved to be incredibly popular and is supported by most GSM, TDMA and CDMA mobile networks. This volume focuses on the Short Message Service introduced by the European Telecommunications Standard Institute (ETSI) for GSM and GPRS networks. On the basis of ETSI standard, the 3rd Generation Partnership Project (3GPP) is currently the organisation responsible for maintaining the SMS technical specifications. In its most basic form, the Short Messaging Service allows users to exchange short messages composed of a limited amount of text and it is expected that up to 100 Billion short messages could be exchanged monthly by the end of 2002.
The Enhanced Message Service (EMS), an application-level extension of SMS, supersedes basic SMS features by allowing elements such as images, animations, formatted text and monophonic melodies to be inserted in short or concatenated messages.
Recently, the 3GPP has been focusing on the development of the Multimedia Message Service (MMS). MMS features include the exchange of messages containing polyphonic melodies, large images, video elements sometimes organised with a multimedia presentation language such as SMIL or xHTML. MMS will be supported by 2.5 G and 3G networks. MMS specifications have reached a fairly mature stage and MMS commercial solutions are appearing on the market.
Unlike EMS, MMS has been specified by the 3GPP as a service independent from the underlying network technologies. In parallel to the 3GPP standardisation process, other organisations have specified network-specific implementations of MMS such as the WAP implementation defined by the WAP Forum.
In order to develop applications using Short, Enhanced and Multimedia messaging technologies, engineers have to become familiar with the use of technical specifications produced by various standard development organisations such as the 3GPP, the WAP Forum and the IETF and this is the first book to pull this vast array of material together.
* Provides an in depth description of the different messaging services and messaging technologies
* Presents an introduction to mobile networks
* Features numerous practical implementation examples
* Provides a unique easy-to-follow presentation of messaging services and mobile networks within a single publication
Essential reading for content providers, service providers, network operators and telecommunications manufacturers, researchers, postgraduate students, marketing and standardisation personnel.

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     GPRS: Gateway to Third Generation Mobile Networks
Publisher: Artech House
Author(s): Gunnar Heine, Holger Sagkob

This innovative new book, from leading industry experts Gunnar Heine and Holger Sagkob, explains how GPRS allows expansion of existing GSM networks to meet the demands of new mobile data applications. It teaches you how the packet data standard GPRS can help you to expand your network towards third generation, meeting the demands of the most-sophisticated mobile data applications.

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     SMS 2003 Administrator's Reference: Systems Management Server 2003
Publisher: Wrox
Author(s): Ron D. Crumbaker

  • Systems Management Server (SMS) 2003 is Microsoft's centralized administration tool that IT departments use to remotely deploy applications, apply security patches, and provide IT hardware and software inventory management and asset control
  • Each chapter features a task and an outline for what is to be accomplished, along with the functionality that is required, the tools or scripts that are necessary, and the ideal results
  • A common environment is presented throughout the text to allow readers to become familiar with it as they advance through the chapters
  • Featured tasks include standardizing and replicating site settings, hardware and software inventory, software metering, reporting software updates, and troubleshooting


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     3G Wireless Networks, Second Edition
Publisher: McGraw-Hill Osborne Media
Author(s): Clint Smith

Fully up-to-date coverage of the inner-workings of 3G

This revised and updated edition of 3G Wireless Networks covers the changes taking place within the arena of 3G--the wireless technology that enables voice, full-featured video, CD-quality sound, and Web browsing anywhere in the world. The book covers key standards and protocols and the critical issues of compatibility, internetworking, and voice/data convergence. You will learn how to successfully design and integrate WCDMA/UMTS, CDMA2000, and SCDMA into existing cellular/PCS networks.



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     Skype Me! From Single User to Small Enterprise and Beyond
Publisher: Syngress
Author(s): Michael Gough

This book is divided into four parts. Part I begins with several chapters on the basics of Skype. Here the reader learns how to install and configure Skype on several platforms including Windows, Max OSX, Linux, and PocketPC. The reader will also learn how to begin making voice over IP calls immediately. Part II deals with the more advanced features of Skype. Here the reader learns how to use Skype on new "Skype Ready? cell phones, use Skype for more advanced, business-oriented tasks such as scheduling and file transfers, as well as using SkypeOut. Part III discusses how to integrate Skype with third party networking, communication, and security devices such as routers, firewalls, and mail servers, as well as using the brand new Skype for Business. Part IV covers the Skype Application Programming Interface, Plug-ins, Add-ons, and third party tools. Here the reader learns to develop and customize their own applications using the new, powerful, Skype API.

* Skype has over 70,000,0000 users worldwide, and 13 forums with over 25,000 members
* Skype's Application Programming Interface (API) allows users to develop their own applications and customize Skype with the information found in this book
* Makrus Daehne is one of the most recognized and respected authorities on Skype and he is the forum moderator on the Skype Web site

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     Jenkins: The Definitive Guide
Publisher: O'Reilly Media
Author(s): John Ferguson Smart

Streamline software development with Jenkins, the popular Java-based open source tool that has revolutionized the way teams think about Continuous Integration (CI). This complete guide shows you how to automate your build, integration, release, and deployment processes with Jenkins?and demonstrates how CI can save you time, money, and many headaches.

Ideal for developers, software architects, and project managers, Jenkins: The Definitive Guide is both a CI tutorial and a comprehensive Jenkins reference. Through its wealth of best practices and real-world tips, you'll discover how easy it is to set up a CI service with Jenkins.

  • Learn how to install, configure, and secure your Jenkins server
  • Organize and monitor general-purpose build jobs
  • Integrate automated tests to verify builds, and set up code quality reporting
  • Establish effective team notification strategies and techniques
  • Configure build pipelines, parameterized jobs, matrix builds, and other advanced jobs
  • Manage a farm of Jenkins servers to run distributed builds
  • Implement automated deployment and continuous delivery


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     Cloud Computing Bible
Publisher: Wiley
Author(s): Barrie Sosinsky

The complete reference guide to the hot technology of cloud computing

Its potential for lowering IT costs makes cloud computing a major force for both IT vendors and users; it is expected to gain momentum rapidly with the launch of Office Web Apps later this year. Because cloud computing involves various technologies, protocols, platforms, and infrastructure elements, this comprehensive reference is just what you need if you?ll be using or implementing cloud computing.

  • Cloud computing offers significant cost savings by eliminating upfront expenses for hardware and software; its growing popularity is expected to skyrocket when Microsoft introduces Office Web Apps
  • This comprehensive guide helps define what cloud computing is and thoroughly explores the technologies, protocols, platforms and infrastructure that make it so desirable
  • Covers mobile cloud computing, a significant area due to ever-increasing cell phone and smartphone use
  • Focuses on the platforms and technologies essential to cloud computing

Anyone involved with planning, implementing, using, or maintaining a cloud computing project will rely on the information in Cloud Computing Bible.



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     Making Things Talk: Using Sensors, Networks, and Arduino to see, hear, and feel your world
Publisher: Make
Author(s): Tom Igoe

Make microcontrollers, PCs, servers, and smartphones talk to each other.

Building electronic projects that interact with the physical world is good fun. But when the devices you've built start to talk to each other, things really get interesting. With 33 easy-to-build projects, Making Things Talk shows you how to get your gadgets to communicate with you and your environment. It?s perfect for people with little technical training but a lot of interest.

Maybe you're a science teacher who wants to show students how to monitor the weather in several locations at once. Or a sculptor looking to stage a room of choreographed mechanical sculptures. In this expanded edition, you?ll learn how to form networks of smart devices that share data and respond to commands.

  • Call your home thermostat with a smartphone and change the temperature.
  • Create your own game controllers that communicate over a network.
  • Use ZigBee, Bluetooth, Infrared, and plain old radio to transmit sensor data wirelessly.
  • Work with Arduino 1.0, Processing, and PHP?three easy-to-use, open source environments.
  • Write programs to send data across the Internet, based on physical activity in your home, office, or backyard.

Whether you want to connect simple home sensors to the Internet, or create a device that can interact wirelessly with other gadgets, this book explains exactly what you need.



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     Google Hacks: Tips & Tools for Finding and Using the World's Information
Publisher: O'Reilly Media
Author(s): Rael Dornfest, Paul Bausch, Tara Calishain

Everyone knows that Google lets you search billions of web pages. But few people realize that Google also gives you hundreds of cool ways to organize and play with information.

Since we released the last edition of this bestselling book, Google has added many new features and services to its expanding universe: Google Earth, Google Talk, Google Maps, Google Blog Search, Video Search, Music Search, Google Base, Google Reader, and Google Desktop among them. We've found ways to get these new services to do even more.

The expanded third edition of Google Hacks is a brand-new and infinitely more useful book for this powerful search engine. You'll not only find dozens of hacks for the new Google services, but plenty of updated tips, tricks and scripts for hacking the old ones. Now you can make a Google Earth movie, visualize your web site traffic with Google Analytics, post pictures to your blog with Picasa, or access Gmail in your favorite email client. Industrial strength and real-world tested, this new collection enables you to mine a ton of information within Google's reach. And have a lot of fun while doing it:

  • Search Google over IM with a Google Talk bot
  • Build a customized Google Map and add it to your own web site
  • Cover your searching tracks and take back your browsing privacy
  • Turn any Google query into an RSS feed that you can monitor in Google Reader or the newsreader of your choice
  • Keep tabs on blogs in new, useful ways
  • Turn Gmail into an external hard drive for Windows, Mac, or Linux
  • Beef up your web pages with search, ads, news feeds, and more
  • Program Google with the Google API and language of your choice

For those of you concerned about Google as an emerging Big Brother, this new edition also offers advice and concrete tips for protecting your privacy. Get into the world of Google and bend it to your will!



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     Webbots, Spiders, and Screen Scrapers: A Guide to Developing Internet Agents with PHP/CURL
Publisher: No Starch Press
Author(s): Michael Schrenk

There's a wealth of data online, but sorting and gathering it by hand can be tedious and time consuming. Rather than click through page after endless page, why not let bots do the work for you?

Webbots, Spiders, and Screen Scrapers will show you how to create simple programs with PHP/CURL to mine, parse, and archive online data to help you make informed decisions. Michael Schrenk, a highly regarded webbot developer, teaches you how to develop fault-tolerant designs, how best to launch and schedule the work of your bots, and how to create Internet agents that:

  • Send email or SMS notifications to alert you to new information quickly
  • Search different data sources and combine the results on one page, making the data easier to interpret and analyze
  • Automate purchases, auction bids, and other online activities to save time

Sample projects for automating tasks like price monitoring and news aggregation will show you how to put the concepts you learn into practice.

This second edition of Webbots, Spiders, and Screen Scrapers includes tricks for dealing with sites that are resistant to crawling and scraping, writing stealthy webbots that mimic human search behavior, and using regular expressions to harvest specific data. As you discover the possibilities of web scraping, you'll see how webbots can save you precious time and give you much greater control over the data available on the Web.



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     An Introduction to LTE: LTE, LTE-Advanced, SAE and 4G Mobile Communications
Publisher: Wiley
Author(s): Christopher Cox

An Introduction to LTE explains the technology used by 3GPP Long Term Evolution. The book covers the whole of LTE, both the techniques used for radio communication between the base station and the mobile phone, and the techniques used for signalling communication and data transport in the evolved packet core. It avoids unnecessary detail, focussing instead on conveying a sound understanding of the entire system.

The book is aimed at mobile telecommunication professionals, who want to understand what LTE is and how it works. It is invaluable for engineers who are working on LTE, notably those who are transferring from other technologies such as UMTS and cdma2000, those who are experts in one part of LTE but who want to understand the system as a whole, and those who are new to mobile telecommunications altogether. It is also relevant to those working in non technical roles, such as project managers, marketing executives and intellectual property consultants. On completing the book, the reader will have a clear understanding of LTE, and will be able to tackle the more specialised books and the 3GPP specifications with confidence.

Key features -

  • Covers the latest developments in release 10 of the 3GPP specifications, including the new capabilities of LTE-Advanced
  • Includes references to individual sections of the 3GPP specifications, to help readers understand the principles of each topic before going to the specifications for more detailed information
  • Requires no previous knowledge of mobile telecommunications, or of the mathematical techniques that LTE uses for radio transmission and reception


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     Mobile Marketing: Finding Your Customers No Matter Where They Are
Publisher: Que
Author(s): Cindy Krum

Mobile Marketing

Finding Your Customers No Matter Where They Are

Use Mobile Marketing to Supercharge Brands, Sales, and Profits!

Using brand-new mobile marketing techniques, you can craft campaigns that are more personal, targeted, immediate, measurable, actionable?and fun! Now, one of the field?s leading pioneers shows exactly how to make mobile marketing work for your business. Cindy Krum cuts through the hype, revealing what?s working?and what isn?t. She guides you through identifying the right strategies and tactics for your products, services, brands, and customers?avoiding overly intrusive, counterproductive techniques?and how to successfully integrate mobile into your existing marketing mix. Above all, Krum shows you how to effectively execute on your mobile marketing opportunities?driving greater brand awareness, stronger customer loyalty, more sales, and higher profits.

Topics include

? Getting started fast with mobile marketing

? Understanding the international mobile marketing landscape

? Targeting and tracking the fast-changing mobile demographic

? Taking full advantage of the iPhone platform

? Leveraging mobile advertising, promotion, and location-based marketing

? Building micro-sites and mobile applications

? Performing search engine optimization for mobile sites and applications

? Building effective mobile affiliate marketing programs

? Integrating online and offline mobile marketing

? Avoiding mobile marketing spam, viruses, and privacy violations

? Previewing the future of mobile marketing



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     Programming the Mobile Web
Publisher: O'Reilly Media
Author(s): Maximiliano Firtman

Today's market for mobile apps goes beyond the iPhone to include BlackBerry, Nokia, Windows Phone, and smartphones powered by Android, webOS, and other platforms. If you're an experienced web developer, this book shows you how to build a standard app core that you can extend to work with specific devices. You'll learn the particulars and pitfalls of building mobile apps with HTML, CSS, and other standard web tools.
You'll also explore platform variations, finicky mobile browsers, Ajax design patterns for mobile, and much more. Before you know it, you'll be able to create mashups using Web 2.0 APIs in apps for the App Store, App World, Ovi Store, Android Market, and other online retailers.
  • Learn how to use your existing web skills to move into mobile development
  • Discover key differences in mobile app design and navigation, including touch devices
  • Use HTML, CSS, JavaScript, and Ajax to create effective user interfaces in the mobile environment
  • Learn about technologies such as HTML5, XHTML MP, and WebKit extensions
  • Understand variations of platforms such as Symbian, BlackBerry, webOS, Bada, Android, and iOS for iPhone and iPad
  • Bypass the browser to create offline apps and widgets using web technologies
(edited by author)


Seven Myths of the Mobile Web
by Maximiliano Firtman

As the Web has moved onto mobile devices, developers have told themselves a lot of stories about what this means for their work. While some of those stories are true, others are misleading, confusing, or even dangerous.

It?s not the mobile web; it?s just the Web!

I?ve heard this quote many times in the last few years, and it?s true. It?s really the same Web. Think about your life. You don?t have another email account just for your mobile. (OK, I know some guys that do, but I believe that?s not typical!)

You read about the last NBA game on your favorite site, like ESPN; you don?t have a desktop news source and a different mobile news source. You really don?t want another social network for your mobile; you want to use the same Facebook or Twitter account as the one you used on your desktop. It was painful enough creating your friends list on your desktop, you?ve already ignored many people?you don?t want to have to do all that work again on your mobile.

For all of these purposes, the mobile web uses the same network protocols as the whole Internet: HTTP, HTTPS, POP3, Wireless LAN, and even TCP/IP. OK, you can say that GSM, CDMA, and UMTS are not protocols used in the desktop web environment, but they are communication protocols operating at lower layers. From our point of view, from a web application approach, we are using the same protocols.

So, yes?it?s the same Web. However, when developing for the mobile web we are targeting very, very different devices. The most obvious difference is the screen size, and yes, that will be our first problem. But there are many other not-so-obvious differences. One issue is that the contexts in which we use our mobile devices are often extremely different from where and how we use our comfortable desktops or even our laptops and netbooks.

Don?t get me wrong--this doesn?t mean that, as developers, we need to create two, three, or dozens of versions duplicating our work. In this book, we are going to analyze all the techniques available for this new world. Our objective will be to make only one product, and we?ll analyze the best way to do it.

You don?t need to do anything special about your desktop website.

Almost every smartphone on the market today--for example, the iPhone and Android-based devices--can read and display full desktop websites. Yes, this is true. Users want the same experience on the mobile web as they have on their desktops. Yes, this is also true. Some statistics even indicate that users tend to choose web versions over mobile versions when using a smartphone.

However, is this because we really love zooming in and out, scrolling and crawling for the information we want, or is it because the mobile versions are really awful and don?t offer the right user experience? I?ve seen a lot of mobile sites consisting of nothing but a logo and a couple of text links. My smartphone wants more!

One website should work for all devices (desktop, mobile, TV, etc.).

As we will see, there are techniques that allow us to create only one file but still provide different experiences on a variety of devices, including desktops, mobiles, TVs, and game consoles. This vision is called ?One Web.? This is to an extent possible today, but the vision won?t fully be realized for years to come. Today, there are a lot of mobile devices with very low connection speeds and limited resources--non--smartphones?that, in theory, can read and parse any file, but will not provide the best user experience and will have compatibility and performance problems if we deliver the same document as for desktop. Therefore, One Web remains a goal for the future. A little additional work is still required to provide the right user experience for each mobile device, but there are techniques that can be applied to reduce the work required and avoid code and data duplication.

Mobile web is really easy; Just create a WML file.

I?m really surprised how many mobile websites are still developed using a technology deprecated many years ago: WML (Wireless Markup Language). Even in emerging markets, there are almost no WML-only web-capable devices on the market today. The worst part of this story is that these developers think that this is the markup language for the mobile web. Wrong! WML development was called mobile web (or WAP) development a couple of years ago, when the first attempt at building a mobile web was made. There are still a small proportion of WML-only devices available in some markets, but WML is definitely not the mobile web today.

Just create an HTML file with a width of 240 Pixels, and you have a mobile website.

This is the other fast-food way to think about the mobile web. Today, there are more than 3,000 mobile devices on the market, with almost 30 different browsers (actually, more than 300 different browsers if we separate them by version number). Creating one HTML file as your mobile website will be a very unsuccessful project. In addition, doing so contributes to the belief that mobile web browsing is not useful.

Native mobile applications will kill the mobile web.

Every solution has advantages and disadvantages. The mobile web has much to offer native applications, as Chapter 12 of this book will demonstrate. The mobile web (and the new concept of mobile widgets) offers us a great multi-device application platform, including local applications that don?t require an always-connected Web with URLs and browsers.

People are not using their mobile browsers.

How many Internet connections are there in the world?

1,802,330,457 (26% of the world?s population) at the beginning of 2010 (http://www.internetworldstats.com)

How many people have mobile devices?

4,600,000,000 (68% of the population) at the beginning of 2010 (U.N. Telecommunications Agency, http://www.itu.int)

So, one of the reasons why people are not using their mobile browsers may be because of us, the web producers. We are not offering them what they need. There are other factors, but let?s talk about what we can do from our point of view.

Opera Mini is a mobile browser for low- and mid-range devices. It is free and it has had more than 50 million downloads to date. This tells us that 50 million users wanted to have a better mobile web experience, so they went out and got Opera Mini. Do all the 4 billion plus worldwide mobile device users know about Opera Mini? Perhaps not, so it?s difficult to know how many would be interested in trying this different mobile web experience. However, 50 million downloads for only one browser that the user had to install actively is a big number for me. When Opera Mini appeared in Apple Inc.?s App Store, from which users can download and install applications for the iPhone, iPod, and iPad, 1 million users downloaded the browser on the first day. This is quite impressive.

Today, less than 4% of total web browsing is done from mobile devices. This percentage is increasing month by month. Mobile browsing may never become as popular as desktop browsing, but it will increase a lot in the following years.

In addition, user browsing on mobile devices will likely have a higher conversion rate. How many tabs do you usually have open at once in Internet Explorer or Firefox on your desktop or laptop? On a mobile device, when you browse you are more specific and more likely to act on what you find.



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